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Top 10 Money Making/Saving Ideas for 2015 Jody Shilan, Editor As 2014 winds down and the holiday season begins to kick in, now is the time that we begin to reflect on this past year. We review our successes and failures so that we can improve our businesses and ourselves for next year. . . . keep reading
Put Me in Coach (I'm Ready to Play Today) Jody Shilan, Editor Just because I am a public speaker, sales coach and consultant, writer, internet radio show host, design/build contractor, Executive Director of the New Jersey Landscape Contractors Association and dedicated father of two incredible kids, . . . keep reading
You're Fired! Jody Shilan, Editor Being fired is probably one of the top ten worst experiences that someone can go through. It means that you aren't valuable to the company, frequently cause problems and/or have bad habits that are disruptive to others. Outside the work environment, you could be a very nice person. But when it comes to your business . . . keep reading
How to Beat Low-ballers Once and For All Jody Shilan, Editor Whenever a group of landscape contractors gets together, inevitably the topic of conversation always drifts to what to do about "low-ballers". For those of you who are not familiar with this term, low-ballers are contractors that under price work. Although we . . . keep reading
Emailing for Dummies (Dopes Too) Jody Shilan, Editor Sending electronic mail to your clientele requires a certain amount of "finesse", allowing you to achieve your desired goals without inadvertently disenchanting those you mean to impress. In other words, pay attention to what you write so you don't "piss off" . . . keep reading
Well "Excluse" Me Jody Shilan, Editor This week's Trade Secret is going to focus on exclusions. According to dictionary.com and Merriam-Webster, the definition of exclusion is "the state of being excluded". (Don'tcha just love that?) Let's see what Wikipedia has to say. The act of excluding or . . . keep reading
Landscape Employee Wonderland Jody Shilan, Editor As we all know, it's very difficult to find good employees. Is it because schools are not providing students with the proper skills needed to work in the "real world"? Or could it be that you don't properly train your employees, and then blame them when they . . . keep reading
Are You a Digital Hoarder? Jody Shilan, Editor I'm doing something that I should have done years ago and so should you. Although it is taking a fair amount of work to do, I am now saving time and energy and am less frustrated when I need to find something. . . . keep reading
Give Your Clients a Facelift Jody Shilan, Editor I have a business idea that I want to share with you. I'm in the process of laying it out for myself, so I figured why not share it with all of my members. It's not as if I have to worry about competing with any of you since I have FD2B members all over the . . . keep reading
Stop Being a Jellyfish Designer Jody Shilan, Editor I'd like to thank my friend Mike Loux, production manager at Green Meadows Landscaping, for the inspiration for this week's Trade Secret. He and I met a few years ago when I did some consulting work with Green Meadows. I am now working with Mike again, but this time . . . keep reading