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It's Time You Got Your Degree In "Value Engineering" Jody Shilan, Editor If you're not familiar with the term "value engineering", you really need to be. More importantly, you need to know how to do it. Value engineering is one of those terms that makes something simple sound complex, so when you say it you sound well educated and rather . . . keep reading
All Patios are Not Created Equal Jody Shilan, Editor As you may know from last week's interview on Landscape Live!, I am currently renovating the backyard of my friends, Don and Donna Hammer. Although I don't do many "builds" these days, I still enjoy doing a project or two each year. It keeps me on top of my game and I . . . keep reading
It Didn't Look Like That in the Brochure Jody Shilan, Editor Although we can all agree that there is a basic process to most landscape installation projects - demolition, excavation, hardscape and then landscape. It seems pretty straightforward and usually is; however, problems can start to develop when changes . . . keep reading
Can't We All Just Get Along? Jody Shilan, Editor One of the most difficult things to do in landscape design/build is to successfully transfer a project from design/sales to production. Unfortunately, if you don't have a well-defined process to properly "hand off' the project, your installation, your . . . keep reading
Nothing Happens Without a Sale Jody Shilan, Editor It has been said that nothing happens without a sale. I believe that it was former IBM President, Thomas Watson Sr., who coined this quote and he's absolutely right. Until a proposal is signed, an order is placed or money exchanges hands, no work will be . . . keep reading
Glamour Do's and Don'ts Jody Shilan, Editor There are many thoughts and opinions as to what is the appropriate look for a landscape designer / sales person. Should they be "landscape" business casual or is it acceptable for them to wear hybrid clothing that is suitable for a presentation or some fieldwork? . . . keep reading
How To Get Paid For Your Landscape Plans Jody Shilan, Editor When you sign up to receive my free weekly Trade Secrets, you get a nice thank you and a link to download a copy of my Ultimate Design Proposal. The proposal was generated in QuickBooks, but I have put it into Microsoft Word so that you can cut and paste it onto your own letterhead and manipulate it as needed. . . . keep reading
The "Wow" Factor Jody Shilan, Editor Although my stomach may not completely support this fact, I have been working out with a trainer at Spa 23 for about two years now. While I'm successful at the exercise part of "diet and exercise", I admit that I get a C- on the diet part. As I have been told many . . . keep reading