Business Strategies continued
Displaying Matches 16 thru 25 of 25 Found. BACK
Publicity and the Anatomy of a Press Release--Part 2
Chris Heiler
Part 2 of this article explains when and how to pitch a story. Guidlines for writing a press release are also included, as is my template. . . .
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Publicity and the Anatomy of a Press Release--Part 1
Chris Heiler
Media exposure and good PR can be very valuable to landscape contractors. Getting it can be easier than you may think, it just requires a strategy and some work . . .
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Cut Costs While Increasing Professionalism: How to Use Skype In Your Business
Chris Heiler
Skype is an inexpensive way to have a separate phone number for your business instead of using your cell phone or your home's land line. Read how Skype can be an alternative to the traditional telephone . . .
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Pre-Qualifying Leads? How About 3 Ways to ELIMINATE Bad Leads
Chris Heiler
I've heard this question asked many times by landscape contractors- "What's the best way to pre-qualify leads?" The question is asked because, let's face it, not all leads are created equal . . .
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Avoiding Disaster: When was the Last Time You Backed-Up Your Computer files?
Chris Heiler
How would you feel if you woke up tomorrow and everything on your computer was gone? Sleep well with this automatic online backup software working for you . . .
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More Than Just A Pretty Picture
Jody Shilan, Editor
If you are like many design/build contractors, you may think of a landscape plan as an unnecessary expense that is often required just to get the sale - and that's all. Well, nothing could be farther from the truth. Its real value is typically misunderstood and completely overlooked. . . .
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Download: Frequently Asked Questions
Jody Shilan, Editor
Here's something for your website or to give to customers after they have signed a contract. It's a "Frequently Asked Questions" (FAQ's) page. Although this form does answer typical questions that your clients may ask, it really does so much more . . .
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Download: Design Proposal
Jody Shilan, Editor
When I first started providing design services, I spent a lot of time meeting with homeowners and landscape contractors just to try to sell design services. This was very time consuming and not very productive . . .
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Download: New Customer Information Sheet
Jody Shilan, Editor
One of the most important, yet frequently overlooked things that your company must do is obtain the correct information when a potential client calls. Now I know you're thinking, " Yeah, yeah, yeah everybody does that, give me some information I can really use." . . .
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Download: Site Visit Proposal
Jody Shilan, Editor
Sometimes when you go out on an appointment it winds up being a potentially small project or a potentially annoying customer. You probably don't want to "blow off" either situation (OK we know you do) but you certainly want to minimize the amount of time you spend on these appointments . . .
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Displaying Matches 16 thru 25 of 25 Found BACK
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