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home | Landscape Design | Landscape Design Archives
 

Landscape Design continued

Displaying Matches 16 thru 31 of 102 Found.  BACK NEXT

Glamour Do's and Don'ts
Jody Shilan, Editor
Glamour Do's and Don'tsThere are many thoughts and opinions as to what is the appropriate look for a landscape designer / sales person. Should they be "landscape" business casual or is it acceptable for them to wear hybrid clothing that is suitable for a presentation or some fieldwork? . . . keep reading


How To Get Paid For Your Landscape Plans
Jody Shilan, Editor
How To Get Paid For Your Landscape PlansWhen you sign up to receive my free weekly Trade Secrets, you get a nice thank you and a link to download a copy of my Ultimate Design Proposal. The proposal was generated in QuickBooks, but I have put it into Microsoft Word so that you can cut and paste it onto your own letterhead and manipulate it as needed. . . . keep reading


The "Wow" Factor
Jody Shilan, Editor
The Although my stomach may not completely support this fact, I have been working out with a trainer at Spa 23 for about two years now. While I'm successful at the exercise part of "diet and exercise", I admit that I get a C- on the diet part. As I have been told many . . . keep reading


What to Do When Spring Hasn't Sprung
Jody Shilan, Editor
What to Do When Spring Hasn't SprungHere in the Northeast, the harbinger of spring was another snowstorm. As I write this week's Trade Secret, looking out of the window of Starbucks, it looks like we will be getting the 5-6" that were predicted. Although the temperature is currently 30 degrees, . . . keep reading


Unhappily Ever After
Jody Shilan, Editor
Unhappily Ever AfterIn my Trade Secret, "Not in My Neighborhood", I tackled the concept of charging design fees, even though some of your competitors do not. Joe Mazza of Imagastone Landscape Design in Frankfort, New York said that my articles inspired him to finally put his foot down and . . . keep reading


Social Media Phobia
Jody Shilan, Editor
Social Media PhobiaAlthough I'm not a social media expert by any stretch of the imagination, I am a pretty smart guy, regardless of what my kids think. As I mentioned in my "Letter From The Editor", I recently facilitated a round table discussion on social media with a diversified . . . keep reading


We're Not the Cheapest
Jody Shilan, Editor
We're Not the CheapestIf there's one thing for sure, contractors love to brag. Unfortunately, they love to brag about things that, quite frankly, aren't really worth bragging about, like how many estimates they have to do. As though somehow the number of estimates they have to do has . . . keep reading


Not in My Neighborhood
Jody Shilan, Editor
Not in My NeighborhoodOne of the main themes in all of my public presentations is the importance of charging design fees. I have written about this topic many, many times from a variety of perspectives. Well, it looks like I am about to write another one. The reason that it is imperative that . . . keep reading


You 'like' me, you really 'like' me!
Jody Shilan, Editor
You 'like' me, you really 'like' me!Whenever you're doing any sort of renovation project, where you are ripping out and removing overgrown plant material, outdated and failing hardscapes, such as railroad tie walls, pressure treated decking or cracked concrete, the changes to the . . . keep reading


The Business of Business Cards
Jody Shilan, Editor
The Business of Business CardsWhenever I speak at trade shows, I always like to have some fun with the attendees. One of the things that I like to do to get audience participation, as well as teach them an important lesson, is to give away a free drawing tube at each session. During my . . . keep reading


The Initial Meeting Holy Grail
Jody Shilan, Editor
The Initial Meeting Holy GrailWhile working on one of my PowerPoint presentations for CENTS, I had an epiphany. OK, maybe it wasn't really an epiphany, but just a damn good idea. I realized that no matter what any of us were taught, there is only one ultimate goal for our first client meeting. . . . keep reading


Omaha 42. Omaha 42. Hut, Hut!
Jody Shilan, Editor
Omaha 42. Omaha 42. Hut, Hut!I just got back from seeing my first live professional football game between the New York Giants and the Philadelphia Eagles. Although we live in northern New Jersey and are supposed to be either Giants or Jets fans, we're Eagles fans. I use the term . . . keep reading


Winter is for Plannning
Jody Shilan, Editor
Winter is for PlannningJust as we, the green industry, love the mantra that "Fall is For Planting" and use it in our advertising and marketing pieces, I would like to introduce a new industry mantra, "Winter is for Planning". For those of you that live and work in areas where the . . . keep reading


Survey Says
Jody Shilan, Editor
Survey SaysI rolled out my latest workshop this week for the Continuing Education Department at Rutgers University. It is a 6-hour presentation that I've named, "It's Not The Economy, It's You!" It is an in-depth workshop of my entire design / build sales process . . . keep reading


Meet my Landscape Designer Friend - Ben Dover
Jody Shilan, Editor
Meet my Landscape Designer Friend - Ben DoverWhen I was younger and much less experienced, I used to bend over backwards for anybody that called to have work done. I would do free drawings for them, make as many revisions as they wanted and even spray paint the layout on the ground so that they could get a even . . . keep reading


Stop Being a Jellyfish Designer
Jody Shilan, Editor
Stop Being a Jellyfish DesignerI'd like to thank my friend Mike Loux, production manager at Green Meadows Landscaping, for the inspiration for this week's Trade Secret. He and I met a few years ago when I did some consulting work with Green Meadows. I am now working with Mike again, but this time . . . keep reading


Displaying Matches 16 thru 31 of 102 Found BACK NEXT

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