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Feature Articles
Find the latest feature articles here! We generally post new articles every week, and most of them can be found right here. Click on any headline below to find the full article. And be sure to click the 'view more articles' link at the bottom of the page to read articles you may have missed.
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Bid is a Four Letter Word
Jody Shilan, Editor
Throughout my career I have never been one to participate in the bidding process. I know that for many landscape contractors "bidding" is a very successful business model, but clearly less so these days . . . keep reading
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Too Much Information (TMI) -- When less is truly more
Jody Shilan, Editor
In the early stages of my career I used to bring every piece of sales paraphenalia I had to my initial client meetings. Sample drawings, my leather bound portfolio of my installation work with my resume as the first page, and so many brochures and marketing pieces that I often had to take two trips to my car just to bring everything into the client's house . . . keep reading
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The Not So Odd Couple -- Landscape Design and Production
Jody Shilan, Editor
The ultimate goal of any landscape design is to see the "plan" ultimately installed. The role of the designer is to create a vision of the client's goals and desires and develop these "dreams" into a thoughtfully created landscape plan. The role of production is to take that plan and build it . . . keep reading
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Extra! Extra! Read All About You!
Rod Dickens | Contributor
There's no mystery to getting your company name and projects in a magazine, newspaper, or other publication. The process begins by targeting the right publication, understanding who the reader is, and knowing what the editors want . . . keep reading
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Download: Plant Guarantee
Jody Shilan, Editor
We all know that we would like to find the guy who started the whole plant guarantee thing and beat him senseless, but since it's too late for that let's at least protect ourselves as much as possible . . . keep reading
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Outsource Your Drawings--Why You Need a Virtual CAD Assistant
Kyle Burgamy, Contributor
Before you hire a full time landscape designer, why not consider "outsourcing" your drawings to a freelance CAD operator? To remain competitive and profitable, a landscape designer or contractor must constantly seek to improve efficiencies with their services . . . keep reading
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The Write Stuff - How to Speed Up Your Proposal Writing
Jody Shilan, Editor
I think you'll all agree that writing a proposal is probably one of the least enjoyable tasks in our business. Truth be told, most of us hate it. The real irony here is that we consider writing proposals hard work yet look at running equipment and building things all day as enjoyable. . . . keep reading
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You Want Fries With That Plan?
Jody Shilan, Editor
Believe it or not, one of the best things you can do for yourself and your client is to actually limit the amount of choices they have when it comes to the design of their landscape. I know, at first glance, this sounds counter intuitive. . . . keep reading
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